- Formulated vision, mission, strategic goals
- Aligned understanding of priorities among executives
- Key strategic decisions made
- Clear focus and action plan for quarter / year
Strategy
Professional
FROM VISION DEVELOPMENT
— TO COLLABORATIVE ACTION
Team collaboration facilitator. Helping leaders and teams navigate growth points through structure and dialogue
Product Thinking
Reliable Delivery
Vision Alignment
Team Extension
Strategy Workshop
Collaboration Boost
Decisions
Services
How I Can Be Helpful
- Mindset shift: from "it's always been this way" to "we can do it differently"
- Increased trust within the team
- Definition of new roles, interaction principles or values
- Willingness to embrace change and take responsibility
- Aligned project vision, expectations and roles
- Transparent launch / implementation plan with deadlines
- Identified risks and thought-through scenarios
- Engagement in accountability
- Digitized, visualized process structure
- Identified bottlenecks, points of misunderstanding
- Improved workflow / accepted rules of the game
- Clear agreements on who is responsible for what
- Generated dozens of ideas for product / campaign / service improvement
- Identified top-3 ideas for testing
- Energy and sense of co-creation
- Going beyond standard thinking
- Hearing everyone → increased engagement
- Defined next steps
- New solutions that wouldn't exist without group dynamics
- Reflection and increased awareness
- Formulated vision, mission, strategic goals
- Aligned understanding of priorities among executives
- Key strategic decisions made
- Clear focus and action plan for quarter / year
- Mindset shift: from "it's always been this way" to "we can do it differently"
- Increased trust within the team
- Definition of new roles, interaction principles or values
- Willingness to embrace change and take responsibility
- Aligned project vision, expectations and roles
- Transparent launch / implementation plan with deadlines
- Identified risks and thought-through scenarios
- Engagement in accountability
- Digitized, visualized process structure
- Identified bottlenecks, points of misunderstanding
- Improved workflow / accepted rules of the game
- Clear agreements on who is responsible for what
- Generated dozens of ideas for product / campaign / service improvement
- Identified top-3 ideas for testing
- Energy and sense of co-creation
- Going beyond standard thinking
- Hearing everyone → increased engagement
- Defined next steps
- New solutions that wouldn't exist without group dynamics
- Reflection and increased awareness
Strategic Session Mechanics Based on ToP Model
(Technology of Participation)
1. Preparation
2 weeks before the session
Goal — dive into context, gather expectations, design an effective session.
- Meeting with the client – defining goals, objectives, participant composition
- Team interviews – identifying barriers, tensions, unspoken issues
- Facilitation design – creating session structure, preparing materials, agreeing on key blocks with you
2. Conducting the Session
2 days
Day 1 – Vision Level
- Forming a shared vision of the future
- Identifying internal and external constraints
Day 2 – Strategy & Action Plan
- Defining 3–5 strategic directions
- Distributing responsibilities
- Creating implementation roadmap for 1–3 months
3. Post-Session Support
always in touch
Report – structured document with results: vision, directions, action plan
Support (optional) – coaching for the leader, participation in meetings, follow-up mini-session in 1–2 months
About me
Being me means...
100+
Sessions Facilitated
Conducted over 100 strategic, creative and team facilitations. Member of IAF (International Association of Facilitators) — certificate HERE
15+
Years in HR
Since 2007, developing a career in HR with focus on team dynamics. Full biography HERE
8+
Business Domains
Facilitated teams in 8+ industries: from banking and logistics to FinTech, EdTech and iGaming.
TheWays
Mentoring Platform
Mentor for HR professionals and team leaders — my profile on TheWays. HERE
7
Countries
Worked with teams from 🇺🇦 🇵🇱 🇨🇳 🇺🇸 🇲🇾 🇰🇿 🇬🇧 — uniting different mentalities into a common goal.
Running
Coaching Metaphor
My coaching sessions are "fresh air," according to clients.
Cases
Strategic Session
Client: Dmitro, CEO, iGaming Company (400+ employees).
Request: Update company strategic priorities for the next year, unite management team around shared vision.
What we did:
– 2-day strategic facilitation session;
– Using ToP models and SWOT analysis;
– Group work in small teams.
Result:
- Formed shared company vision and mission;
- Defined 5 key strategic development directions;
- Approved action plan with deadlines and responsible parties.
Project Session
Client: Artem, CMO, EdTech Company (80+ employees).
Request: Synchronize the team, rethink Q5 experience, discuss strengths and challenges, and define priority initiatives for next Q5 with responsible parties.
What we did:
2-day strategic facilitation session.
Result:
- Defined key project milestones and task dependencies;
- Agreed implementation calendar with specific dates;
- Fixed risks and their mitigation plan.
Team Brainstorm
Client: Iryna, Head of CRM, Gambling Company (2000+ employees).
Request: Find common ideas and solutions on how to improve CRM team efficiency, engage all participants in discussion and form concrete improvement plan.
What we did:
4-hour facilitation session in "Brainstorm + Prioritization Matrix" format.
Result:
- Every team member expressed their thoughts and suggestions;
- Complete list of ideas collected, prioritization conducted;
- Clear action plan formed with responsible parties for implementation.
Creative Session
Client: CEO, EdTech Company (80+ employees).
Request: Create and agree on corporate values with clear behavioral guidelines, update team tone of voice and increase engagement level.
What we did:
– Conducted facilitated session on values work;
– Used visualization tools and associative methods for idea generation;
– Discussed and agreed on tone of voice reflecting new values and team energy.
Result:
- Agreed team values with behavioral guidelines;
- Updated tone of voice reflecting company culture;
- Increased team engagement and efficiency;
- Strengthened internal brand and corporate identity.
Process Session
Client: Ivan, CPO, IT Product Company.
Request: Establish interaction process between product and technical teams to reduce delays and misunderstandings.
What we did:
– Diagnosed workflow and identified "bottlenecks";
– Discussed and agreed on unified process picture;
– Defined critical points and agreed on updated interaction rules;
– Distributed roles and responsibility zones to avoid duplications.
Result:
Identified "bottlenecks", updated interaction process, clear role distribution.
Transformational Session
Client: Anonymous
Request: Team opened up to changes, defined new roles and interaction principles. Trust strengthened.
What we did:
Result:
What They Say About Collaboration
"Yulia helped us go through a difficult rethinking stage. We left the session with a concrete plan and confidence that we're moving in one direction."
Dmitro
CEO, iGaming Company • Strategic Session
"Before this session we all thought we were on the same wavelength — turns out we weren't. But in 4 hours we aligned expectations and finally put everything in its place. The team acted as one mechanism, took responsibility zones, so we achieved main metrics."
Artem
CMO, EdTech Company • Project Session
"I invited Yulia to moderate a team session with the request "What can we as a team do to work more effectively?". For the first time I felt that everyone's voice truly matters, the team opened up, started saying things I didn't even suspect. In the end we created an improvement plan together. This wasn't just a meeting — it was team birth of solutions."
Iryna
Head of CRM • Team Brainstorm
"This session became not just a brainstorm for us, but a transformation point. Thanks to facilitation, we as a team not only created company values, but immediately filled them with clear behavioral markers — understandable to everyone. We lived these values in the process, and it gave a feeling that they are ours, not 'imposed from above'. Most valuable — the session influenced our communication style: we changed tone of voice to reflect our agreements and team's new energy. It was creative, structured and very unifying."
Sofia
People Partner • Creative Session
"It was like clearing a cluttered path — now you can see who's responsible for what and how to move without chaos."
Ivan
CPO • Process Session
"It was unexpectedly deep. Perspective on processes changed. Readiness to move forward and take responsibility appeared."
Anonymous
Transformational Session
FAQ
Have questions? Here we've already answered the most common ones! Check if your answer is here. If not — always happy to help.
Get In Touch01
What is facilitation and why does a team need it?
Facilitation is a structured team interaction process that helps make decisions faster, generate ideas, resolve conflicts and achieve goals. This is especially valuable when a team is stuck or moving in different directions.
02
What's the difference between facilitation and moderation or coaching?
A facilitator doesn't teach or give advice. Their role is to create a space and structure where the team finds the best solutions themselves. Unlike a moderator, a facilitator works deeper: with the team's thinking logic, their dynamics, context, and unspoken barriers.
My advantage as a facilitator is deep experience from within business. For over 17 years I've worked with teams as HRD and strategic partner, so I understand both company goals and the living processes within teams. This allows me to subtly balance facilitator neutrality with precise understanding of business reality.
03
When is it appropriate to conduct a facilitation session?
When:
– the team is growing or transforming
– a new project or direction has appeared
– you need to define a shared strategy
– there are conflicts that prevent progress
– there's a decline in motivation or "stagnation"
04
What happens during a strategic session?
The team goes through a series of structured exercises and dialogues that help:
– outline point A and point B
– align vision, goals, roles
– identify barriers and resources
– make shared decisions
– develop a clear action plan
05
How to prepare for a session?
I conduct a short briefing with the client (this can be a leader, HR, owner). We define the goal, context, key participants. Then I prepare an individual session design and all materials.
06
How long does a facilitation session last?
It depends on the format and meeting goals:
– Team working session — 3–6 hours
(for example: goal setting, project decisions, creative session)
– Full strategic session — 2 days
(suitable for deep immersion: strategy, values, transformation)
I always help select the format for your task and team schedule.
07
What result will the team get?
– Aligned vision and goals
– Shared decisions made
– Identified conflicts and growth points
– Concrete action plan
– Energy and engagement
08
Can a facilitation session be conducted online?
Yes, I conduct both offline and online sessions (via Zoom + Mural). The format is selected for the task. Online can be no less effective if everything is properly prepared.
09
What teams is facilitation suitable for?
– Business teams (leaders, departments)
– Growing startups
– Creative and product teams
– NGOs and project groups
– HR teams (values, culture)
10
How much does it cost?
The cost depends on duration, number of participants and the task. I always conduct a free initial consultation — to select the best format for you.
If you feel that now is the right time for a conversation — write to me.
I'll be happy to discuss your request, share ideas and help you navigate collaboration formats.
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